Effective September 2010, ISTA Project 3J has been superseded by ISTA Project 6-SAMSCLUB, with even more focus on the unique aspects of the Sam's Club distribution environment. This presentation will explain reasons for the change in Series assignment and designation, and will describe some of the new test parameters and conditions. Then Sam's Club case studies will be discussed, illustrating how application of the protocol has resulted in packaging performance and quality improvements, damage reduction, increased efficiency, and improving the Member experience.